Habitū All Day

Three Dogs worked closely with caffè HABITŪ to renew the retail image of Hong Kong’s premier homegrown coffee shop brand.

We retained key brand elements such as the warm yellow color and black and white floor tiles and at the same time reorganised and tidied up counter design to incorporate all signs, displays, promotional materials and service points into one coherent design. A custom designed tile pattern makes the bar as a focal point. Together with a new furniture selection, efficient layout, and an internally illuminated boundary, this creates a smart new image that carries the brand into the future.

HMV Emporium

This entertainment emporium occupies the three top floors of the Pearl City Mall in Causeway Bay. The building structure is typical for shopping malls of the seventies: low ceilings and deep floor plates with little natural light.

 

The client brief asked for an extremely short design and construction period, a layout that offered flexibility to adapt to changing needs, a way to bring more light and space to each floor and a raw and ready-made aesthetic.

 

The solution was the construction of a new atrium, visually connecting the three floors. This was combined with an interior design scheme that left most of the original building structure untouched. It was simply cleaned, sealed and left exposed. Building services were carefully designed so they could be left exposed too and contribute to the aesthetic.

 

Brick partitions and a couple of design ‘events’ such as signage, cashiers, bars and Dj booths were strategically placed throughout the space to create focal points and guide the visitors. A lighting system was installed to enhance this experience. Level 1 contains music a movie collection, level 2 contains lifestyle and audio products and level 3 a bar, restaurant, and music stage and a small retail area.

 

Habitū Caffè

Three Dogs worked closely with HABITŪ caffè in a couple of years. By renewing the retail store image, a naming of “HABITŪ” successfully being a popular homegrown coffee chain in Hong Kong nowadays.

 

We retained key brand elements such as the warm yellow color and black and white floor tiles and at the same time reorganised and tidied up counter design to incorporate all signs, displays, promotional materials and service points into one coherent design. A custom designed tile pattern makes the bar as a focal point. Together with a new furniture selection, efficient layout, and an internally illuminated boundary, this creates a smart new image that carries the brand into the future.

Leluxe Teas

Leluxe brings top quality European teas and tea accessories to the China market.

The retail identity is a contemporary interpretation of European tea culture: attractive, sophisticated and accessible to a young audience.

The defining elements are the signature wallpaper and the iconic tea bar and tea wall. A simple but effective shelf system and visual merchandising standard present product in a clear, attractive manner. The same fixture modules can be used to build kiosk, shop-in-shop or stand-alone store setups.