Three Dogs worked closely with HABITŪ caffè in a couple of years. By renewing the retail store image, a naming of “HABITŪ” successfully being a popular homegrown coffee chain in Hong Kong nowadays.
We retained key brand elements such as the warm yellow color and black and white floor tiles and at the same time reorganised and tidied up counter design to incorporate all signs, displays, promotional materials and service points into one coherent design. A custom designed tile pattern makes the bar as a focal point. Together with a new furniture selection, efficient layout, and an internally illuminated boundary, this creates a smart new image that carries the brand into the future.